New Interactive App to Test Mills Launched at Achema 2018

Fritsch joined a group of 3,700 exhibitors from 55 countries and sums up a successful Achema 2018.

A clearly recognisable trend in 2018 were the interactive apps of various exhibitors, which introduced their products and solutions with Augmented Reality and Virtual Reality, encouraging visitors to test them. Fritsch also premiered its own AR-App during Achema, which enabled customers to test its latest mills in their own laboratory.

At the newly designed Fritsch fair booth, application consultants answered questions and demonstrated the latest devices. These included the new Universal Cutting Mill PULVERISETTE 19 with variable speed, as well as the Particle Sizer ANALYSETTE 28 ImageSizer. Visitors came from various industries such as the pharmaceutical and food industries and from a wide variety of countries. As always ACHEMA is the perfect platform for customers to personally meet the representations for their respective countries, such as colleagues from Russia, China and France.

Another highlight of the fair was the competition at the stand, where only the number of gummi bears in the grinding container of the knife mill PULVERISETTE 11 had to be estimated and two quiz questions answered. The winner will be announced shortly and will win a brand new iPad Pro.