New Position Refocuses on Internal Resource Base to Direct Growth

Emma Milburn has been appointed as Director of Sales for Cherwell Laboratories, a new leadership role that will grow and support the business while maintaining traditional service focused values.

Formerly the National Sales Manager for a Human Tissue UK distributor, Emma brings a wealth of experience in strategic planning in a highly regulated environment as well as experience in customer support and sales.

“To meet our future growth aspirations, we identified a need for strategic planning within our sales team and therefore created a new role of Director of Sales,” Cherwell’s managing director Andy Whittard said. “This new role will focus on providing the necessary direction and objective setting to allow our business to meet our targets for growth by deepening our understanding of the future needs of our customers and the market. We are delighted to welcome Emma to the team and look forward to an exciting future.“

“I have developed a passion for creating high performing sales teams and processes. Having worked in many highly functioning teams in both the sales and sports medicine environment, I understand what success looks like in this area.  I look forward to a long, productive future with Cherwell, leading the sales team to deliver ambitious growth plans by deepening customer relationships and continuing to support customers’ growing environmental monitoring and validation requirements,” added Emma.