News & Views

MEDICA 2018 Focuses on Sustainable Growth 

Jul 13 2018 Read 324 Times

For years, almost no other industry has been shaped so much by sustainable growth as the medical technology industry and its suppliers. There are practically no other industries in which it is so imperative to remain at the cutting edge of progress and gain information on new products, trends and technology. MEDICA 2018 will take place in Düsseldorf from 12 - 15 November and will provide a world-leading industry platform in this area.

The increasingly strict regulation for product approval is a market-influencing factor and throws up many questions for visitors and exhibitors at the internationally organised MEDICAlliance specialist trade fairs. They need to know how to set their own businesses on the right track internationally and come together with the right partners. MEDICA also offers visitors communication and information platforms, which have been tailored to meet specific needs.

The innovation cycle demands that manufacturers consistently remain up to date. For medical technology and products, this cycle is incredibly short. To give an example of its effects, German manufacturers gain a third of their turnover from products that are less than three years old. This means that MEDICA 2018, the top international event, will be a hotspot for the latest products and developments for service providers every year, all within the scope of current trends.

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